# AI Digital Marketing Course in Dubai > Join Edoxi’s 40-hour AI Digital Marketing Course in Dubai and gain hands-on experience in SEO, search engine marketing, social media marketing, and PPC. Enrol now! ## Course Details - Course Rating: 4.9/5 (120 reviews) - Location: Dubai, UAE - Category: Business Operation - Sub-Category: Sales & Marketing - Training Hours: 40 - Course Fee: AED 2,000 - Delivery Mode: Classroom · Live Online - Curriculum: 8 Modules + Capstone - Practical Project: Live WordPress Website - Next Batch: 9 November 2026 - Recognition: KHDA-Permitted Training Institute, CPD Provider - Accredited by: CPD accredited providers - Edoxi Google Rating: 4.9 Course Rating (120 Reviews) ## Course Introduction Edoxi’s AI Digital Marketing Course in Dubai is a 40-hour training programme covering SEO, paid advertising, social media marketing, analytics, and AI marketing tools. Training is available at our Bur Dubai centre, live online, or through corporate sessions. Complete the course with a live WordPress website, a digital marketing campaign for a real business, and an Edoxi Course Completion Certificate. ## What Does Edoxi’s AI Digital Marketing Course in Dubai Cover? Edoxi’s AI Digital Marketing Course in Dubai is a 40-hour programme covering 8 modules, from digital marketing fundamentals to AI-powered marketing strategies. The curriculum includes website development, SEO, Google Ads, social media marketing, content creation, and Google Analytics 4 (GA4). AI tools such as ChatGPT, Claude, and Gemini are integrated throughout the training. The course is led by Praveen Kurup, a digital marketing trainer with over 10 years of industry experience and a Google AI Professional Certificate. Training is available at Edoxi’s Bur Dubai centre, live online, or through corporate sessions. You will build a live WordPress website for a brand of your choice using Pantheon and apply your learning through practical exercises. The course concludes with a digital marketing campaign project for a real business. The training helps you develop practical skills for roles in SEO, paid advertising, social media, and performance marketing across Dubai’s digital agencies, e-commerce, real estate, and fintech sectors. Designed for beginners, the course progresses from core concepts to real-world campaign execution. The programme offers CPD accreditation under the Certified Digital Marketing Specialist (CDMS) designation. Upon completion, receive an Edoxi Course Completion Certificate, with an optional KHDA-attested certificate available for an additional fee. ### What is Digital Marketing? Digital marketing is the practice of promoting products and services across online channels such as search engines, websites, social media, email and paid advertising. Businesses use it to reach and convert audiences through SEO, Google Ads, social media campaigns and analytics platforms like Google Analytics 4, increasingly supported by AI tools such as ChatGPT. It is one of the main ways brands acquire customers in markets like the UAE, where consumers are highly active online and on mobile. ## What Will You Learn in Edoxi’s AI Digital Marketing Course? Edoxi’s AI Digital Marketing Course in Dubai teaches eight core skills, and you demonstrate each one with a practical deliverable. You apply every skill to your own live website, and the course ends with a capstone campaign for a real business. ### 1. Digital marketing and AI foundations Map your target audience and marketing funnel, then use ChatGPT, Claude and Gemini to write a brand brief for your website. ### 2. Website and landing page build Launch a live WordPress website and landing page for a brand of your choice. ### 3. Content and creative with AI Produce a content calendar, AI-assisted posts and one short-form video for your brand. ### 4. SEO with AI Optimise your live website with AI-assisted keyword research, on-page fixes and technical SEO. ### 5. Google Ads and paid media Run a Google search campaign with ad copy, a fixed budget and conversion tracking. ### 6. Social media and AI automation Schedule a multi-platform campaign with AI automation tools and launch one paid ad set. ### 7. Analytics with GA4 Set up GA4 event tracking and build a custom performance dashboard. ### 8. Advanced AI strategy and capstone Apply Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO), then run an SEO, social and paid campaign for a real business. **Capstone project: real-business campaign** ## What Does the AI Digital Marketing Course Curriculum Cover? The curriculum has 8 modules across 40 hours, moving from digital marketing and AI fundamentals to an AI-integrated strategy capstone. Every module ends with a practical output that you build on your live WordPress website. - AI Tools & Topics: AEO, GEO, GA4, ChatGPT, Claude, Gemini ### Module 1: Introduction to Digital Marketing & AI Fundamentals Digital marketing and online branding · Audience targeting and marketing funnels · Lead generation and conversion · SEO, Social and content channels · AI-driven decision-making Class exercise: write a brand brief for your website with ChatGPT, Claude and Gemini - Tools: ChatGPT, Claude, Jasper AI ### Module 2: Website Creation & Landing Page Development Website structure, UX and responsive design · WordPress site build · HTML basics · Landing pages for lead generation · SEO, Speed and performance · Forms, Chatbots and Integrations You build: a live WordPress site for your chosen brand, launched on Pantheon in about 30 minutes - Tools: WordPress, HTML ### Module 3: Content Marketing, Creativity & AI Tools Content strategy and storytelling · AI-assisted ideation and writing (blogs, captions, ad copy) · Content calendars · Graphic and short-form video basics · Ethical use of AI in content You build: a content calendar and AI-assisted posts for your brand, plus one short-form video - Tools: Canva AI, Jasper AI ### Module 4: Search Engine Optimisation (SEO) & AI Ranking systems and keyword research · Search intent · On-page and technical SEO · Off-page and backlinks · Local SEO · AI SEO tools and performance tracking Assignment: run keyword research and apply on-page and technical SEO to your live site - Tools: SEMrush, Google Search Console, ahrefs ### Module 5: Search Engine Marketing (SEM) & Paid Advertising Google Ads setup (search, display, video) · Keyword planning and targeting · Ad copywriting · Budgeting and bidding · Remarketing · Conversion tracking and optimisation You build: a Google Ads search campaign for your brand, with ad copy, budget and conversion tracking - Tools: Google Ads, Google Keyword Planner ### Module 6: Social Media Marketing & AI Automation Platform strategy (Instagram, Facebook, LinkedIn, YouTube, TikTok) · Content scheduling and management · AI content creation · Reels, stories and carousels · Paid social and influencer marketing · Social analytics You build: a scheduled multi-platform social campaign for your brand, with one paid ad set - Tools: Meta Ads Manager, Hootsuite/Buffer, ManyChat ### Module 7: Google Analytics, Data Tracking & AI Insights GA4 setup and website tracking · Traffic and audience behaviour · Conversion tracking · AI predictive insights · Custom dashboards and reporting · ROI measurement You build: GA4 tracking and a custom performance dashboard for your live site - Tools: GA4, Google Search Console ### Module 8: Advanced Digital Marketing Strategy & AI Implementation Answer Engine Optimisation (AEO), Generative Engine Optimisation (GEO) and Google AI Overviews · Multi-platform campaign planning · Brand positioning and authority · AI tools Capstone project: a live SEO, social and paid campaign for a real business website, assembled into your portfolio - Tools: AEO, GEO, Claude, Gemini ## Which Tools Will You Learn in the Digital Marketing Course? You get hands-on practice with the AI and marketing tools used across SEO, content, paid ads, analytics and automation. Core tools are used directly on your live website project, and others are introduced through demos and guided exercises. | Group | Tools | | --- | --- | | AI & Content Creation | ChatGPT, Claude, Google Gemini, Jasper AI, Copy.ai, Canva AI | | SEO & Analytics | Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Moz, Ubersuggest | | Paid Advertising | Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, Google Keyword Planner | | Web & Automation | WordPress, Pantheon, Mailchimp, HubSpot, Hootsuite / Buffer, Zapier, ManyChat | **Ready to use these tools on a live website?** Ask a trainer how much hands-on practice you'll get with each tool in the course. **Based on Edoxi’s current curriculum.** Tools and versions are updated regularly to match industry standards. ## Is the Digital Marketing Course Right for You? Yes, if you're starting out, switching careers or adding AI to your marketing skills. No prior marketing experience is required; basic computer skills are enough to start. ### Career-changers and fresh graduates Enter digital marketing with a live website portfolio and a real-business campaign to show employers. ### Business owners and entrepreneurs Build your own brand's website as your course project, then market it with SEO, ads and social media. ### Corporate marketing teams A customised programme built around your team's own website and brand. ### Traditional marketers adding AI Bring ChatGPT, Claude, Gemini and automation tools into the campaign skills you already have. ### Freelancers and consultants Offer SEO, paid advertising and social media services, backed by real project work. ### Sales and content professionals Learn how each digital channel attracts and converts customers, with hands-on practice in every one. ## Who is the Digital Marketing Trainer at Edoxi? Praveen Kurup is a Digital Marketing Trainer and Consultant with 13+ years of experience across e-commerce, edtech, international event marketing, and business growth. He specialises in SEO, performance marketing, paid advertising, data analytics, and AI-driven marketing strategies. Passionate about entrepreneurship and innovation, Praveen combines industry experience with practical, hands-on training to help learners develop job-ready digital marketing skills and understand how businesses use digital channels to increase visibility, generate leads, and drive growth. - Name: Praveen Kurup - Role: Digital Marketing Trainer | Consultant | Startup Mentor - Certified In: Google Ads Certification, Google Analytics Certification, Google AI Professional Certificate, HubSpot Digital Marketing Certification - Years Digital Marketing: 10+ - Certifications: 8+ - AI Tools: 15+ - Learners Trained: 500+ - Digital Marketing & AI: SEM, Google Ads, Google Analytics 4 (GA4), Social Media Marketing, Content Strategy, ChatGPT, Claude, Gemini, AI Workflow Automation, SEO - LinkedIn: https://www.linkedin.com/in/praveenkurup/ ## How Much Does the Digital Marketing Course Cost in Dubai? Edoxi's 40-hour Digital Marketing course costs AED 2,000, including your live WordPress website project, hands-on training in the core AI and marketing tools, and a real-business capstone. Pay in full or in four instalments of AED 500 with Tabby, and corporate programmes are quoted per team. live WordPress website built on Pantheon | hands-on training in industry tools including ChatGPT, Gemini, Google Ads and GA4 | 8 modules + real-business capstone | recorded sessions | digital marketing toolkit | students' resource guide (PDF) | Edoxi Course Completion Certificate Optional add-on: KHDA Training Certificate with attestation, AED 100 (additional charges applicable) - Digital Marketing Course Fee: AED 2,000 ### Upcoming Batches | Batch | Start Date | Schedule | Mode | | --- | --- | --- | --- | | Weekday Batch | 9 November 2026 | MON and WED · 07:00 PM to 09:00 PM · 40 hours (20 days) | Classroom | | Weekday Batch | 9 November 2026 | MON and WED · 07:00 PM to 09:00 PM · 40 hours(20 days) | Online | | Weekend Batch | 15 November 2026 | SUN · 03:00 PM to 07:00 PM · 40 hours (10 days) | Classroom | | Weekend Batch | 21 November 2026 | SAT-SUN · 10:00 AM to 12:00 PM · 40 hours(20 days) | Classroom | ### How to Get Certified in Digital Marketing Course in Dubai? Here is a simple five-steps guide to preparing for and completing your Digital Marketing course in Dubai: 1. Complete all 8 modules (40 hours) 2. Build your live WordPress site and project work through the course 3. Submit your capstone campaign for a real business website 4. Receive your Edoxi Course Completion Certificate 5. Optionally, add a KHDA Training Certificate with attestation (additional charges applicable) ### Digital Marketing Corporate Training Five day intensive training at your office, a hotel, or Edoxi’s Bur Dubai centre. Customised to your team’s brand and website. Pricing is quoted per team. Teams from Dubai Opera, Sharjah Asset Management and Sharjah Media Bureau have trained with Edoxi. ## What Certificate Do You Get from the Digital Marketing Course? On completing Edoxi's Digital Marketing Course in Dubai and your capstone project, you receive an Edoxi Course Completion Certificate. The course is CPD accredited as Certified Digital Marketing Specialist (CDMS). You can also add KHDA attestation, with a QR code employers scan to verify it (additional charges applicable). ### CPD-Accredited Course: Certified Digital Marketing Specialist (CDMS) Edoxi is a member of The CPD Certification Service (Provider No. 20122), and this course is listed on its register as Certified Digital Marketing Specialist (CDMS). ### KHDA-Attested Certificate (Optional, Extra Fee) Issued with KHDA (Dubai's Knowledge and Human Development Authority) attestation, this certificate includes a QR code that employers can scan to verify it online. AED 100 (additional charges applicable). Source: The CPD Certification Service provider register (Provider No. 20122). KHDA attestation: Executive Council Resolution No. 50 of 2015, Dubai. ## Is Learning Digital Marketing Worth It in the UAE? Digital marketing is a practical career skill in the UAE, where employers recruit across SEO, paid media, social media, e-commerce, CRM, marketing automation and performance marketing. On 12 October 2026, Indeed showed 1,246 results for "Digital Marketing" jobs in Dubai, and demand is strongest for people who can combine campaign execution with analytics and AI tools. ### Why Digital Marketing Skills Are in High Demand in Dubai Dubai’s economy is moving online fast, and businesses of every size need people who can bring in customers through search, social media and paid ads. **Government-backed digital growth:** The UAE Digital Economy Strategy, launched in April 2022, aims to double the digital economy's share of GDP from 9.7% to 19.4% within ten years. Dubai's D33 agenda targets an average of AED 100 billion a year in new economic value from digital transformation. **Employer demand at every level:** Siemens posted a Digital Marketing Specialist role in Dubai on 7 August 2026 requiring marketing automation and CRM experience, and Chalhoub Group lists Dubai openings in e-commerce and paid media. At entry level, FIVE Hotels & Resorts listed a Digital Marketing Coordinator on 1 June 2026, and JW Marriott Marquis Dubai and the American University in the Emirates had junior marketing openings on 15 August 2026. **Flexible working and freelance routes:** On 20 September 2026, Indeed showed 147 "Remote Digital Marketing" results in Dubai. You can also work for your own clients through GoFreelance, Dubai's official freelance permit from the Dubai Development Authority, which covers activities such as Marketing Specialist, Media Planner and Social Media Specialist. ### How Much Do Digital Marketing Professionals Earn in the UAE? Digital marketing salaries in the UAE range from about AED 2,000 to AED 22,000 a month, depending on role and experience. The table below shows average pay and ranges for common roles. | Role as titled in UAE listings | Monthly (AED) | Source and sample | | --- | --- | --- | | Digital Marketing Executive | 4,000 avg \| 2,000 to 7,000 | GulfTalent · 78 individuals · Oct 2026 | | Digital Marketing Specialist | 5,000 avg \| 2,000 to 10,000 | GulfTalent · 97 individuals · Oct 2026 | | SEO Specialist | 5,000 avg \| 1,500 to 8,000 | GulfTalent · 16 individuals · Oct 2026 | | Social Media Manager | 6,000 avg \| 2,500 to 13,500 | GulfTalent · 80 individuals · Oct 2026 | | Digital Marketing Manager | 8,000 avg \| 3,500 to 22,000 | GulfTalent · 93 individuals · Oct 2026 | Figures are UAE-wide averages from self-reported samples (the SEO Specialist sample is small), so read them as market indicators, not starting salaries; pay varies by experience, portfolio and employer. **Top-hiring sectors in Dubai:** e-commerce, retail, hospitality, real estate and marketing agencies. **Companies recruiting for digital marketing and e-commerce roles in Dubai:** Siemens, Chalhoub Group, FIVE Hotels & Resorts, JW Marriott Marquis Dubai, American University in the Emirates, AW Rostamani, Park Hyatt Dubai and Al-Futtaim. Sources: Indeed UAE listings (search snapshots, not counts of unique vacancies) | employer careers pages | UAE Digital Economy Strategy | Dubai Economic Agenda D33 | Dubai Development Authority GoFreelance | GulfTalent UAE salary data (updated October 2026) | The UAE has no personal income tax | Salary ranges are estimates | Last checked October 2026. ## Why Choose Edoxi for Digital Marketing Training in Dubai? Edoxi is a KHDA-permitted training institute in Dubai, offering professional training since 2018. Its 40-hour Digital Marketing Course, led by Praveen Kurup with 10+ years of experience, offers hands-on projects, AI tools, and practical training in SEO, Google Ads, social media, and analytics. ### CPD-accredited course Listed with The CPD Certification Service as Certified Digital Marketing Specialist (CDMS). ### AI in every module LLMs and automation are built into all 8 modules, not taught as a bolt-on. ### Industry-experienced trainer Praveen Kurup holds the Google AI Professional Certificate and has over 10 years in digital marketing. ### Toolkit and study resources included A ready-to-use social media toolkit and trainer-created learning materials you keep after the course. ### A real-business capstone Your final project is a live SEO, social and paid campaign for an actual business, not a mock brief. ### Portfolio and career preparation Graduate with project work, a live-site portfolio, plus freelancing and career guidance. ### Training at scale since 2018 Edoxi has trained over 75,000 professionals across 700+ courses. Like every Edoxi programme, this course is shaped by ongoing market research: AI tools were built across all eight modules to keep the syllabus aligned with how UAE marketing teams hire and work today. 1,246 Digital Marketing Job Openings Listed in Dubai in October 2026. Source: Indeed, 12 October 2026. ## Student Reviews ### Chriszalie Cortez "I have done Digital Marketing training at Edoxi. It was a nice experience. I have also started Spoken Arabic training at the same institute. Thank you, Edoxi. It was a wonderful experience." ### Syed Fahad "Edoxi Training Institute is an exceptional institution that provides top-notch training in Digital Marketing. The institute has a team of highly qualified and experienced trainers who are dedicated to ensuring that students receive the best possible education. They are knowledgeable, approachable, and committed to helping their students succeed. Throughout your course, you have received practical, hands-on training, allowing you to gain valuable skills and knowledge that you can apply in the real world. You have been equipped with the latest tools, techniques, and strategies in Digital Marketing, making you a valuable asset to any organization. I would like to specify my course trainer – Mr. Talha, who is very kind, helpful and knowledgeable in his domain. Training people from scratch and making them as professionals and also Ms. Farzana who suggests the best to the students. Overall, I highly recommend Edoxi Training Institute to anyone looking to enhance their skills in Digital Marketing. With their exceptional training and supportive learning environment, you can be sure that you will receive a quality education that will set you up for success in your career." ### Houssem Kachaa "Honestly, I just finished my training in Digital Marketing with Mr. Talha who is a very very high qualified teacher in Digital marketing, I advice everyone who wants to learn deeply Digital Marketing to contact Edoxi Training... Thank you" ### Mb ulaina Rehema "I have completed Digital Marketing training at Edoxi. Training was good. In the beginning, it was a bit challenging as I was a complete beginner. Later on, I started learning. The trainer was very good. She was very helpful. Thank you Kokila and thank you Edoxi" ### Neelima Chhatwani "I recently completed the Digital Marketing course at Edoxi Training Institute online with Nazmul sir. It was a great learning experience, especially because of the tips and tricks and the real-world insights he shared from his personal experiences in the industry. The sessions were clear and informative. Overall, he is an excellent tutor, and I would definitely recommend this course to anyone looking to build their digital marketing skills." ## Which Industries Use Digital Marketing in the UAE? In Dubai, digital marketing skills are hired across e-commerce and retail, hospitality, real estate, marketing agencies, fintech and B2B services, and content-led brands. The third column names the piece you build in the course that matches. | Industry | What digital marketing is used for | What you build in the course | | --- | --- | --- | | E-commerce and retail | Search ads and conversion tracking that turn product searches into online orders | A Google Ads search campaign with conversion tracking (Module 5) | | Hospitality | Social campaigns and paid ad sets that fill rooms and restaurant covers | A scheduled multi-platform social campaign with one paid ad set (Module 6) | | Real estate | Landing pages and lead forms that capture enquiries for new listings | A WordPress landing page built for lead generation (Module 2) | | Marketing agencies | Client reporting on traffic, conversions and return on ad spend | A GA4 tracking setup and custom performance dashboard (Module 7) | | Fintech and B2B services | Search visibility for products buyers research before they buy | Keyword research and on-page and technical SEO on a live site (Module 3) | | Brands using content and AI | Content calendars, AI-assisted copy and short-form video | A content calendar, AI-assisted posts and one short-form video (Module 4) | Your website brand and capstone business can be chosen from your own sector. Where the campaigns go: anyone publishing promotional content on social media in the UAE, paid or unpaid, needs an Advertiser Permit from the UAE Media Council, mandatory since late October 2025. Source: UAE Media Council Advertiser Permit, announced 30 July 2025 with a three-month grace period (The National, 30 July 2025; Gulf News, 7 August 2025). Last checked October 2026. ## Where is Edoxi’s Digital Marketing Training Centre in Dubai? - Centre: Edoxi Training Institute - Address: Office 504, Bank Street Building, Next to Burjuman Metro Station Exit 3, Khalid Bin Al Waleed Rd, Dubai, United Arab Emirates - Map: https://maps.app.goo.gl/dRaC6Se5xqmQcMNp6 - By Metro: Burjuman Station, the Red and Green line interchange, Exit 3, then a 100 m walk. - By Car: Parking at Bank Street Building and nearby Burjuman Mall; taxis run 24/7 from the basement. - By Bus: Multiple RTA routes stop at Burjuman Metro Station. ### Where is the Digital Marketing Training Centre Located? Classes are held at Edoxi’s training centre in Office 504, Bank Street Building, Bur Dubai, right next to BurJuman Metro Station (Exit 3). The table below shows estimated travel times from key areas in Dubai and Sharjah. | Area | By Car | By Metro or Public | | --- | --- | --- | | Deira | 14 min | 25 min | | DIFC | 16 min | 37 min | | Downtown Dubai | 18 min | 53 min | | Business Bay | 20 min | 54 min | | Al Nahda, Sharjah | 30 min | 1 hr 15 min | Estimated off-peak times from Google Maps, checked October 2026. ## Digital Marketing Guides and Resources - [How Much Does a Digital Marketing Course Cost in Dubai?](https://www.edoxi.com/studyhub/how-much-does-a-digital-marketing-course-cost-dubai): Compare digital marketing course fees in Dubai, including durations, VAT, KHDA attestation, extra costs & Edoxi’s AED 2,000 course fee. (by Praveen Kurup) - [How to Become a Digital Marketer in Dubai Without Experience](https://www.edoxi.com/studyhub/how-to-become-a-digital-marketer-dubai-with-no-experience): Start a digital marketing career in Dubai without experience by developing in-demand skills, certifications, portfolio projects, and a strong CV. (by Praveen Kurup) - [How Long Does It Take to Learn Digital Marketing? A Realistic Timeline](https://www.edoxi.com/studyhub/how-long-does-it-take-to-learn-digital-marketing): Learn digital marketing basics in 1–3 months and gain entry-level, in-demand digital marketing skills with Edoxi's Digital Marketing Course. (by Praveen Kurup) ## Digital Marketing Course Frequently Asked Questions ### Q: How much does the Digital Marketing Course in Dubai cost? A: Edoxi’s AI Digital Marketing course in Dubai costs AED 2,000, plus VAT. You can pay in full or in four instalments of AED 500 with Tabby. ### Q: Is Edoxi KHDA permitted training center, and what certificate do I get? A: Yes. Edoxi is a KHDA-permitted training institute in Dubai. When you complete the Digital Marketing Course, you receive an Edoxi Course Completion Certificate. The course is CPD accredited, so you also earn the Certified Digital Marketing Specialist (CDMS) credential. For an extra AED 100 [plus applicable charges], you can add a KHDA-attested certificate with a QR code that employers can scan to verify it. ### Q: How long is the Digital Marketing course, and what are the class timings? A: The 40-hour course covers 8 modules. Classes run between 10 AM and 7 PM. You can choose a weekday batch (Monday to Friday), a weekend batch (Saturday and Sunday) or a Sunday-only batch. ### Q: Do I need marketing experience to join Digital Marketing? A: No. Basic computer skills are enough. The course starts with digital marketing and AI fundamentals, then moves into hands-on project work, so it suits beginners, career changers and business owners. ### Q: Can I take Edoxi's Digital Marketing Course online from anywhere in the UAE? A: Yes. Edoxi's 40-hour Digital Marketing Course is available live online as well as in class at Dubai centre. The fee is AED 2,000 payable in full or in four AED 500 instalments with Tabby. Sessions are recorded, and you build the same live WordPress website and real-business capstone as classroom learners. ### Q: What jobs can I get after a digital marketing course? A: Edoxi’s Digital Marketing Course in Dubai prepares you for roles such as Digital Marketing Executive, SEO Specialist, Social Media Manager, and PPC or Performance Marketing Specialist. With experience, you can progress to Digital Marketing Manager roles or work as a freelancer or consultant for UAE businesses. ### Q: Will I build a real website during this Digital Marketing Course? A: Yes. You build a live WordPress website for a brand of your choice, launched on Pantheon. You then apply SEO, content, ads, social media and analytics to it throughout the course. ### Q: What do I need to bring to Digital Marketing class? A: Just a laptop. In Edoxi’s Digital Marketing Course, you use it to build your website and run your campaigns. All the tools are browser-based, so you don’t need a high-end computer. If you study online, you’ll also need a stable internet connection. ### Q: Can the Digital marketing course be customised for my team? A: Yes. Edoxi’s corporate Digital Marketing training runs at your office, a hotel or our Bur Dubai centre, and is built around your team’s brand and website. Pricing is quoted per team, so contact us for a tailored quote. ### Q: What is the difference between GEO and SEO? A: Search Engine Optimisation (SEO) helps your pages rank in Google’s search results. Generative Engine Optimisation (GEO) helps your brand get quoted in AI-generated answers from tools like ChatGPT and Google AI Overviews. Both rely on clear structure, named entities and trustworthy sources. Module 8 of Edoxi’s Digital Marketing Course covers GEO. ### Q: What is AEO, and why does it matter for marketers now? A: Answer Engine Optimisation (AEO) is the practice of structuring content so it directly answers the questions people ask, in a form answer engines can extract. As more searches end on an AI answer or a featured snippet, being the extracted answer matters as much as ranking. Module 8 of the course covers how to shape headings, FAQs and page structure for this. ### Q: Does the course teach technical SEO, or only keywords and content? A: Both. Alongside keyword research and on-page SEO, Module 3 covers technical SEO, including crawlability, site structure, page speed and indexing signals, all applied to the live WordPress site you build. ### Q: Do I need a KHDA-attested certificate for a digital marketing job in Dubai? A: Most private-sector digital marketing employers in Dubai hire on portfolio and skills, so Edoxi's Course Completion Certificate and your live project work are usually enough. A KHDA-attested certificate adds a QR code employers can scan to verify your training. ## Start Building Your Digital Marketing Portfolio in Dubai Choose a weekday, weekend or Sunday-only batch and train at our Dubai centre or live online. Join 500+ professionals who have completed Digital Marketing training with Edoxi. The next batch starts on November 9, 2026. ### Other Locations Offering the Edoxi Digital Marketing Course - [Digital Marketing Course in Qatar](https://www.edoxi.com/qatar/digital-marketing-course) - [Digital Marketing Course in Kuwait](https://www.edoxi.com/kuwait/digital-marketing-course) - [Digital Marketing Course in London](https://www.edoxi.com/london/digital-marketing-course) - [Digital Marketing Course in Riyadh](https://www.edoxi.com/riyadh/digital-marketing-course) - [Digital Marketing Course in Bahrain](https://www.edoxi.com/bahrain/digital-marketing-course) - [Digital Marketing Courses in Muscat](https://www.edoxi.com/muscat/digital-marketing-course) ## Enrol in This Course - Course URL: https://www.edoxi.com/dubai/digital-marketing-course - Course Fee: AED 2,000 - Next Batch: 9 November 2026 - Phone: +971 43801666 - Email: info@edoxi.com - Last Updated: 26 October 2026